Traslaperla.org

People and communities flourishing

In the heart
of the world.

We Are
Tras La Perla

A citizen-led initiative founded by Carlos Vives and Claudia Elena Vásquez to actively promote quality of life in Santa Marta and the ecosystems of the Sierra Nevada and Ciénaga Grande. We work for the flourishing and connection of communities through restored habitats and by embracing their deeply rooted identity, history, and culture as pillars of holistic development.

Our Pillars

We believe in collaboration and the coordination of diverse forces and partners to unlock the full potential of the city and its surrounding territory.

Physical Environment

We believe in the transformative power of the places we inhabit. We work for territories where nature and development coexist in harmony, where every corner tells a story of respect for the environment, and where sustainable infrastructure serves as a bridge to a better quality of life. Our unique ecosystems are not just landscapes — they are shared homes and the legacy we protect for future generations.

Individual Wellbeing

At the heart of our work is each individual in the community. We promote the holistic development of people through family strengthening, access to quality health and education, and sports as a tool for transformation. When every person is empowered to reach their full potential, the whole community fluorishes.

Systemic Conditions

Sustainable change demands fundamental shifts in societal structures. We strive to foster systems grounded in individual liberty, where personal responsibility shapes identity, voluntary cooperation drives participation, and free markets create economic opportunities. We trust in the power of individuals and communities to freely define their paths and achieve their own success.

Our
Commitment

Transparency

We are committed to transparency in our operations and finances, ensuring that our supporters can trust that their contributions have a real impact.

Collaboration

Collaboration is at the heart of our mission. We actively seek partnerships with like-minded organizations, governments, and individuals to amplify our collective impact and tackle complex challenges.

Innovation

Innovation allows us to find creative and effective solutions to ever-evolving problems. We continuously explore new approaches to maximize the reach and effectiveness of our programs.

Featured Project

City Brand: 500 Years

State :Past

The 2018 Tras La Perla Summit focused on the connection between the city, its natural…

Conoce más

1 Aug, 2015

A Shared Vision for a New City Summit 2015

Eventos Anteriores

Santa Marta

State :Past

From August 1-3, 2015, Santa Marta hosted the first Tras La Perla Summit: “A Shared…

Conoce más

16 Aug, 2024

Water, Education, and Identity for the City We Dream Of Summit 2024

Eventos Anteriores

Santa Marta

State :Past

The 2024 Tras La Perla Summit brought together experts, community leaders, academics, and authorities to…

Conoce más

Our job in
Numbers

Our commitment to creating positive change is reflected in the data — showcasing the real, tangible difference we collectively make in the lives of those we serve.

We prioritize the efficient allocation of funds, ensuring the majority of resources go directly to our programs and initiatives.We are committed to sustainable impact that goes beyond immediate relief.

Through strategic initiatives, education, and capacity building we strive to create a multiplier effect, ensuring that positive change endures across generations.

Partners

Investment from internal resources

$ 1000000

Investment from external sources:

Santa Marta, May 6, 2025 – Tras La Perla announces the opening of registration for…

Conoce Más

Ongoing Campaign

View All Campaigns

What People Say

Blerung - Angola

We are delighted to have been able to provide Educational Essentials

Thank you Green Peace for the Scholarship and for giving me: Uniform, Shoes, Socks, Bag, Books, Math set, Pencils and Pens.

Blerung - Angola

We are delighted to have been able to provide Educational Essentials

Thank you Green Peace for the Scholarship and for giving me: Uniform, Shoes, Socks, Bag, Books, Math set, Pencils and Pens.

Blerung - Angola

We are delighted to have been able to provide Educational Essentials

Thank you Green Peace for the Scholarship and for giving me: Uniform, Shoes, Socks, Bag, Books, Math set, Pencils and Pens.

Our Team

Carlos Vives

Founder

Singer, composer, actor, entrepreneur, and publicist. Named 2024 Person of the Year by the Latin Grammy organization.

Claudia Elena Vásquez

Founder and Board President

Chemical engineer, entrepreneur, and model. Executive Director of Universo Vives.

Álvaro Salas

Board Member

Lawyer. Specialist in international affairs, diplomacy, and foreign policy. MBA. MPA. PhD in Philosophy.

Andrés Cadena

Board Member

Industrial Engineer. MBA. Regional Director of the McKinsey Center for Government (MCG).

José Luis Acero

Board Member

Industrial Engineer. Master's in Economics and Public Administration. Former Vice Minister of Water and Sanitation of Colombia (2018–2022).

Juan Mayr

Board Member

Politician and environmentalist. Former Minister of the Environment of Colombia and Ambassador to Germany (2011–2016).

Sandra Gómez

Board Member

Mechanical Engineer, specialist in Corporate Finance and Capital Markets. Former President of Findeter (2018–2022) and Director of Fiduprevisora (2016–2018).